They say second place is just an award to make losers feel better. In this case we couldn't disagree more. SEOMOZ.org has deemed Attensa for Outlook worthy of a 2007 Web 2.0 Award and we're tickled pink. First place goes to FeedBurner and who can argue with that?
5 out of 5 stars for usefulness
4 out of 5 stars for usability, interface design and social aspects
An now you don't have to be exclusively an Outlook user to get in this goodness. When you download Attensa for Outlook you also get a stand alone Windows desktop reader that gives you the same feature set outside of Outlook.